Our Story

In 1995, we opened our first office with a humble space on Jalan Loke Yew with only a handful of staff.

During the time, the business of selling services face-to-face had never existed in Asia and we were the pioneers in introducing the concept of face-to-face marketing to this unexplored market.

Now more than 20 years later, headquartered in Kuala Lumpur, Malaysia, we are present in seven other Asian countries; Singapore in 1999, followed by Indonesia in 2006, Thailand in 2007, The Philippines in 2008, Hong Kong in 2010, South Korea opened in 2012 and late 2017 in Taiwan.

In 2018, we completed a 100% purchase of Appco Group Asia, making us an independently owned and operated business. This marked a significant milestone in our journey, that began our rebrand from Appco Group Asia to SALESWORKS GROUP ASIA - providing an opportunity to reflect on everything that our original brand stood for and everything that we aspire to become.

A lot of thought was put into the name - SALESWORKS - where 'works', as a noun is a nod to the old term for factory and is commonly mentioned in names like steelworks or in a more modern setting, Dreamworks Studios. Additionally, 'SALESWORKS' as a verb demonstrates that outsourcing of you sales force 'works' for your business, SALES-WORKS!

We remain ambitious in growing our business, expanding our profile and presence in this region as well as broadening our customer and partner base.

We are thankful to our clients for partnering with us all these years as we continue to deliver a responsible and valuable service that benefits their businesses.

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INTERESTED? LET’S EXPLORE THE POSSIBILITIES

Finding new customers can be difficult. Finding the team that can do it for you is easy. We help brands build customer loyalty, improve product visibility and provide a great experience to its customers. We would love to learn more about your needs and how SALESWORKS can help your company succeed. Send us a message and our local representative will be in touch as soon as possible.